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Our Annual White Paper
“The Evolution of Executive Search: Aligning Talent with Strategy”
Insights into how executive search processes have transformed to meet the demands of a fast-paced global market.


The Dragon’s Ascent: China’s Goujian-Style Leadership and the Quiet Reshaping of Global Competition
As Western markets reel under Trump-era volatility, China’s Goujian-style strategy—decades of endurance, subterfuge, and precise strikes—positions it as a stabilizer. From semiconductor breakthroughs to EV dominance, Beijing’s long-game mirrors King Goujian’s ancient playbook. The lesson? Global leaders must adapt to China’s patient, culturally rooted ascendancy or risk strategic irrelevance.


When "Chinese Speed" Meets French Cultural Algorithms
Chinese pharma in France: When 72-hr decisions meet 22-day concertation. LYC's data shows cultural gaps cost €2.1M in productivity.


Chinese MNCs Building Your Overseas Business: Why a Strong Sales Team is Your First Step to Success
For Chinese companies going global, your first sales hire isn't just an employee - they're your beachhead in new territory.


Why Expanding Into New Markets Requires Strong Salespeople – And How to Find Them
Why Strong Salespeople Are Key to Cross-Market Expansion. Entering new markets is risky without the right sales talent. Elite sellers break


How Chinese Auto Brands Are Transforming Global Markets
As Chinese Auto-makers continue their global journey, their strategies offer valuable insights for leaders in any industry. Let’s...


Chinese Tech Giants in Global Markets
In an era of increasing global trade tensions and uncertainty, discover how Chinese tech giants are navigating complex international markets
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